Alex Bogusky's blog: The first Cannes Lion for not advertising at all

"... So my hope for the 2011 Cannes Crystal award is some brilliant agency works with their client to pull all the advertising to children and takes home the Cannes Crystal Grand Prix Lion in the inaugural year. And that would be the end of that. Because as soon as you can win an award for it, we ad folk are all over that shit. ..."

nice one...

Filed under  //  behaviour change   leadership   social impact  
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the aesthetics of disgust / disgusting switch installation : Katrin Baumgarten

"I want to show that people are indeed both repelled and fascinated
by the disgusting transformation of the switches."

well done. Thanks www.nextnature.net, what would I do without you?

Filed under  //  behaviour change   hardware   nextnature   weird & funny  
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IDEO | BBVA - a short video about the future of the ATM

In early 2007 the Spanish bank BBVA asked IDEO Munich to re-think their self-service channel from scratch. The question was not how to further automate the teller, but rather how to humanize the machine. ...
The result of that work is the vision for a totally new self-service experience: an ATM built from user up, rather than components down. ...
Today, that vision is reality. It took 2 years of time and a team of committed companies to develop this ATM.

check out: http://www.futureselfservicebanking.com/

Filed under  //  behaviour change   craft   hardware   infographics   interaction design  
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IDEO: Redefining Self-Service Banking for BBVA Group

very proud of this #work of #IDEO Munich.

Read the case study here: http://www.ideo.com/work/featured/bbva

Filed under  //  behaviour change   craft   hardware   interaction design  
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Buy shares in the Shell ad from Amnesty UK: £10 = 1cm2

"...When shareholders meet for Shell’s AGM on 18 May, you can bet there will be a lot of talk about their $9.8 billion profits. Less talked about will be the human cost of their activities in the Niger Delta – such as the 23 million people drinking poisoned water.
So let’s get the message across. We want to buy a full page advert in a national newspaper to tell shareholders the shameful truth about Shell. ..."

Donate now.

Filed under  //  behaviour change   social impact   sustainability  
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Lend Your Facebook To Africa, Tell An Untold Story - PSFK - Great idea.

"...Recently, BBH London teamed up with AMREF (the African Medical Research Foundation) to use others’ social media networks as a tool for storytelling—introducing a new methodology to the idea of identity politics and untold global insight. ..."

read all about it at http://www.psfk.com/2010/05/lend-your-facebook-to-africa-tell-an-untold-story...
I'll give it a try.
via @VizeumCph - thanks for sharing!

Filed under  //  behaviour change   social impact   social software   storytelling  
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Good for Mondays... "Do epic shit" - Atypical Art by Kasey McMahon

check out more at http://www.atypicalart.com/

Filed under  //  behaviour change   infographics   interaction design  
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The participation economy | By Tim Brown and David Fetherstonhaug | The Economist

Five years ago, former Sun Microsystems CEO Jonathan Swartz wrote about something he called the Participation Age “in which an open and competitive network fuels growing opportunities for everyone”. His idea was built around the powerful effect that open source software was having on the computing world at the time. What we’re witnessing now, however, is this phenomenon spreading through the private and now public sectors and fundamentally altering how people give and receive value.

Consciously designing for this trend — something we call the “participation economy” — creates the opportunity to encourage behaviour change and, ultimately, tackle the big social issues of health, climate change and personal financial security. Already, we’re seeing this new economy changing personal choices and reshaping societies.

Filed under  //  behaviour change  
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Augmented Reality Cosmetic Mirror by Shiseido (Tokyo)

Very good example of 'explainable usage' of AR. And a showcase that it's getting harder to transport the experience someone has interacting with these systems. The better these get, the more 'closed' and 'intimate' the experience will be.

Filed under  //  behaviour change   interaction design   nextnature  
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Play By David Kaplan and Eric Zimmerman

'Societys obsession with video and online gaming has advanced to the point that virtual environments are indistinguishable from physical ones.'

A bit long-winded in these fast times...

Thanks for finding, Peter! http://blog.stuttgarter-zeitung.de/

Filed under  //  behaviour change   nextnature   play   storytelling  
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Your Computer Really Is a Part of You | Wired Science

'...computer malfunction ... could thusly be viewed as a discontinuity in our selves...'

Read More http://www.wired.com/wiredscience/2010/03/heidegger-tools/

Filed under  //  behaviour change   interaction design   nextnature  
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The Living Climate Change Video Challenge

The Living Climate Change Video Challenge invites you to show us your vision of a future shaped by climate change, as we move along the path toward reduced carbon emissions.

Create an original video that envisions how climate change will impact our lives over the next 20 to 30 years. Looking beyond the doom and gloom and the policy discussions that have dominated the debate, how would you envision a human-centered, sustainable future? Which behaviors will change? Which will be preserved?

Read all about it here: http://livingclimatechange.com/videochallenge/

Filed under  //  behaviour change   storytelling   sustainability  
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meet sugru - hack things better

'I don't want to buy new stuff all the time. I want to hack the stuff I already have so it works better for me.'

visit http://sugru.com/

Filed under  //  behaviour change   craft   hardware  
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The zero rupee note: a statement against bribery. Awesome idea.

The zero currency note in a country's currency is a tool to help to achive the goal of zero corruption. The note is a way for any human being to say NO to corruption without the fear of facing an encounter with persons in authority.

Next time someone asks you for a bribe, just take your country's zero currency note and hand it to them. This will let the other person know that you refuse to give or take any money in order to perform services required by law or to give or take money to do something illegal.

read all about it here: http://blogs.worldbank.org/publicsphere/paying-zero-public-services
and here http://zerocurrency.org/

Thanks Max Niederhofer for pointing me to it!

Filed under  //  behaviour change   social impact  
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Built to Last - An interview with Saul Griffith - GOOD

SAUL GRIFFITH: An object with “heirloom design” is something that will not only last through your lifetime and into the next generation, but that you also desire to keep that long because it’s beautiful, functional, and timeless.

read the full interview here: http://www.good.is/post/built-to-last/

Thanks Mark Zeh for pointing me to it.

Filed under  //  behaviour change  
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Exactitudes: Versluis and Uyttenbroek provide an almost scientific, anthropological record of people's attempts to distinguish themselves from others by assuming a group identity...

If you have a chance - get this book.
All info about it here: http://www.exactitudes.com/
Thanks Lionel for reminding me...

Filed under  //  behaviour change   books   robotics  
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New Story from Living Climate Change | Producing Consumers + Carbon-neutral Travel | Szenario 1 of 2

"...Ahoy, Cool Consumption Yachts! Step aboard the Transrapid Party Train! And get ready for the future of travel, brought to you by the IDEO Munich team, who decided to focus their video sketch on a family grappling with climate change by way of everyday decisions, such as how to spend money (or carbon credits) and where (and how) to travel, with the least amount of environmental harm. ..."

read more and join the discussion here: http://livingclimatechange.com/index.php/2009/11/producing-consumers-carbon-neutral-travel/

Filed under  //  behaviour change   sustainability  
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Sustainable change requires the right mental model | Reframing Behavior | Patterns

By Holly and Gretchen: "...Designers have traditionally focused their energies on physical objects, seeking to optimize their functionality, usability, and desirability. But helping people make needed changes in their lives requires more than physical objects. People import mental models to new experiences, and if they are to change their habits, they must first change the attitudes on which they rest. Designing for sustainable change means finding the right mental model..."

Filed under  //  behaviour change  
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